I create unique looks from head to toe by picking fashionable outfits, shoes and accessories. I coordinate with photographers, models and hair and makeup artists for specific projects.
From my experience, much planning goes into a successful photo shoot. My task is to find clothing and accessories and change the model’s outfits during the photo shoot. I try to create a new style and inspire others to follow.
In my view, creating a perfect shot is a project. I set a goal, plan on how to achieve it (situation, weather, lightning, model, equipment etc.) and execute it accordingly.
Color grading is one of the most important elements in the context of working with fashion brands. Nowadays, people are trying to see something more than just clothes. That is why I try to bring something more than a photo or video – I try to deliver an idea.
